With nearly a decade of experience shaping brands across real estate, hospitality, lifestyle, and emerging ventures, I work at the intersection of strategy and storytelling. As an independent brand and marketing strategist, I help companies clarify their positioning, refine their voice, and translate big ideas into cohesive, revenue-driving creative.

After graduating cum laude from Colby College with degrees in English and Art, I began my career at a boutique branding agency in Southern California. There, I led content strategy and creative direction for luxury developments and hospitality brands throughout the Western United States. The work contributed to record-breaking sales and established a foundation in high-level brand positioning, launch strategy, and multi-channel campaigns.

For the past five years, I’ve operated independently — leading strategy and partnering with a trusted network of designers, developers, and specialists to deliver fully realized brand and marketing initiatives. My work spans brand naming, messaging architecture, websites, campaigns, social strategy, and long-form editorial, always grounded in clear positioning and thoughtful execution.

Whether launching a new venture, repositioning an established brand, or refining a digital presence, I bring strategic clarity and disciplined creativity to every project.